Natural flavor. No artificial flavors, colors or preservatives. More energy with C2 Max Dual Source Energy Blend. Powerbar is supported by Nestle's worldwide leadership in nutritional science. No artificial flavors, colors or preservatives. Official sponsor of Ironman. This bar is a great choice for use before & during high intensity competitions or training sessions like running, cycling & swimming. It's formulated to be easy to digest and made with PowerBar's C2 Max dual source energy blend for more energy to muscles. C2 Max was designed to have the same blend of energy sources found in breakthrough studies to deliver 20-55% more energy than glucose alone, & in another study to improve athletes' cycling times by 8% (Study done with drink containing glucose alone vs2:1 glucose to fructose). Learn, train, share at www.powerbar.com. Power to push. Made in USA.